Data · Updated 2026-08

Restaurant reservations and no-shows: the data

Commonly used industry ranges and worked examples for restaurant reservations, no-shows, and digital menus. Figures are publicly reported industry ranges and clearly labelled examples — not proprietary TablePing research. Each item states its basis.

  • 15–30%

    Typical no-show rate at restaurants that take reservations

    Basis: A range widely reported in industry coverage; varies by city, day, and venue type. Popular areas approach the upper band on weekends.

  • 2–3×

    Factor by which no-shows drop on reservations that get a reminder

    Basis: General observation from venues running automatic confirmation + 24h/2h reminders. Exact impact depends on menu, price point, and party size.

  • ~90%+

    Typical open rate for WhatsApp messages

    Basis: A commonly reported range for WhatsApp Business messaging — notably higher engagement than SMS (~98% delivery, low click) and email (~20–30% open).

  • 0

    TablePing per-cover / per-reservation commission

    Basis: TablePing pricing: free plan + flat monthly subscription. No per-reservation fee.

  • 5–10%

    Per-cover commission range on some international reservation platforms

    Basis: From publicly listed pricing of commission-model platforms; varies by contract and market.

  • <15 min

    Basic TablePing setup (tables + reservation page + QR menu)

    Basis: Typical time for the self-serve onboarding flow. The menu is built quickly from a template/CSV/photo; WhatsApp connection depends on Meta approval.

  • 20–40%

    Relative drop in cancellations and no-shows at venues that require a deposit

    Basis: General observation from venues with a deposit policy; especially effective for parties of 4+ and special-occasion bookings.

Example: commission vs flat subscription

  • Assume 800 reservations/month, 3 guests on average, average check ₺600 per guest (monthly revenue ≈ ₺1,440,000).
  • An 8% per-cover commission: 800 × 3 × ₺600 × 8% ≈ ₺115,200 / month.
  • A flat subscription (Pro): ₺999 / month with no per-cover fee.
  • This is a single illustrative scenario; the real difference depends on your volume and average check. The point is to show how a commission model scales with volume.

Frequently asked questions

Are these numbers TablePing’s own research?
No. The no-show and engagement ranges are compiled from publicly reported industry data. The commission example is explicitly a worked scenario. The only firm TablePing-specific figure is its own pricing (per-cover commission = 0).
How do I measure my own no-show rate?
The TablePing dashboard records each reservation status (arrived / no-show / cancelled); the no-show rate is reported from those records per period.
Do reminders actually reduce no-shows?
Automatic confirmation and 24h/2h reminders reduce the chance a guest forgets or delays cancelling. Combined with a deposit, the effect is more pronounced.

Start measuring your own no-show rate